Paris Hilton Goes To Jail - Again! Exclusive Video Content Below

Before you mark this post as spam or inappropriate content - please understand that there is a valuable marketing message to be gleaned here. Keep reading...

Sales and marketing professionals are being turned upside down by the Web 2.0 - social networking phenomenom. Never before in history has the power associated with traditional mass media of the past been in the hands of everyday individuals.

While surfing the web I discovered something remarkable. While the video itself is a funny parody of the recent drama surrounding Paris Hilton - what I found truly remarkable was the amount of attention that this home made, amateur level content was able to garner.

Take a look at the screen capture below of what I found (enganced with my comments):

Specindex screen snag of Paris Hilton parody on Youtube

Most advertising firms, marketing consultants will spend a thousand hours, and hundreds of thousands of dollars, and NEVER reach an audience of this magnitude. (And in only 4 days!)

This is an example of the dynamic shift found today with Web 2.0 and user generated content. What is user generated content? At ActiveRain, your blog post(s) are your user generated content.

Want Fantastic website SEO? Ceate an informative message for your target audience that is fun and meets them where they are today - and implement a way to profit from your unique content.

(And just in case you want to see what all this fuss is about, here you go.)

The Specindex is the self-service, automated, online Home Builder marketplace, where New Home Sales and Marketing experts socially network with Real Estate professionals to increase their new home sales.

Editor's note: Specindex.com NOW SpecHomes.com

SpecHomes.com is excited for you to join us at our new Spec Homes Blog

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TAGS: hilton, new home marketing, builder, advertising, specindex