Internet Video Advertising statistics from the Pros that Know

Editor's note: Specindex.com NOW SpecHomes.com

SpecHomes.com is excited for you to join us at our new Spec Homes Blog

In response to the multitude of questions regarding my recent post, "How To get Home Buyers from the Internet to your Model Doorstep," I decided to do a follow up post with more statistical and trend information. Below you will find links to relevant websites that will help to increase awareness and understanding regarding this phenomenom.

(Keep in mind that this information can be applied to any real estate, home building, mortgage related product field or service.)

For those of us interested in learning more about the immense Internet video advertising opportunity:

http://www.doubleclick.com/us/knowledge_central/research/advertising/

For those of us that want to know why and how Internet video can boost search engine exposure:

http://searchengineland.com/070516-143312.php

If you are a home builder who is absolutely lost in what this post is talking about, start here:

http://www.specindexblog.com/new_home_marketing/2007/05/new_book_browse.html

Here is the search results page from Google that was talked about in the comment section of the previous post:

new homes in atascocita google snag

"Multimedia Marketing for Home Builders." The Specindex is theself-service, automated, online Home Builder marketplace, where New Home Sales and Marketing experts socially network with Real Estate professionals to increase their new home sales.

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TAGS: internet, video marketing, new home sales, home builder, advertising, specindex

How TO Get New Home Buyers from the Internet - to Your Model Doorstep

Editor's note: Specindex.com NOW SpecHomes.com

SpecHomes.com is excited for you to join us at our new Spec Homes Blog

Home Builders and New Home Sales Pros often ask how they can use the internet and the power of Web 2.0 to generate qualified prospects, and turn them into traffic to thier sales office.

Here's an idea that you can implement almost immediately and at virtually no cost to gain exposure in home builder's newest frontier... internet marketing.

Click on this link to read and watch a previous post that addresses the subject of new home marketing and the internet. http://blog.specindex.com/new_home_marketing/2007/01/cure_for_home_b.html

Using a free online video hosting service can quickly generate high rankings in search engines such as Google, MSN, and Yahoo! Having a high page rank means that web searchers are more likely to find your wesite, product, or service first - usually resulting in more traffic to your listing.

The Specindex new home marketplace automatically submits your free, and "featured" ads to Google via our automated system. This means that your community and real estate listings can be found within the web's premier search engine in a matter of days - not weeks or months. All of this is automated for convience, just do your part - and the rest is done for you.

You can learn how to set up your free New Home Marketing 2.0 account at the Specindex by watching this short video demonstration: http://www.youtube.com/watch?v=deHdrf34na8

The Specindex is the only online marketplace where Home Builders and New Home Sales and Marketing experts socially network with other Real Estate industry professionals. Join this premier New Home Marketing 2.0 community for free, and learn why "Everybody Checks the Specindex."

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TAGS: specindex, internet, new home marketing, real estate 20, home builder advertising

Local Celebrities on "The Real Estate Home Show?"

Editor's note: Specindex.com NOW SpecHomes.com

We are excited for you to join us at our new Spec Homes Blog

Do it yourself home video tours? Almost.

"The Real Estate Home Show" is the latest New Home Marketing 2.0 offering from ExplicitMedia design and advertising solutions. To their credit, they are one of the first Internet companies to offer Web 2.0 services to the tech savvy street level real estate professional.

Utilizing the explosion of no cost online video networks such as YouTube and Google Video , The REHS offers a relatively easy, and inexpensive way to market real estate online.

Their entry level service which starts at $79 for a 40 second home video tour is a good value considering that the same service five years ago would have cost about five times that. Video hosting is included, and the sales agent merely has to take a half dozen digital pictures of a home, and upload them to The Real Estate Home Show's website. Adding a few details and specifics about the property provides information for a script, and REHS produces a voice over narrated video slide show ready to distribute in about 48 hours.

Click below to see a brief video designed to answer the most frequently asked questions about TheRealEstateHomeShow and their services.

The technology and skill to create this kind of real estate video tour is not the most innovative part of this marketing service. (Almost anyone can do this with free software, a microphone, and an Internet connection.) What is unique to ExplicitMedia's offering is a well developed distribution platform, which includes the opportunity to distribute video tours to millions of potential buyers via partnerships with major satellite and cable companies (for an additional charge.)

It will be interesting to see how The Real Estate Home Show will progress their technology development in 2007 and beyond. For now, this is a good example of early stage New Home Marketing 2.0 services, and the direction of house marketing to come.

The Specindex is the only online marketplace where Home Builders and New Home Sales and Marketing experts socially network with other Real Estate industry professionals. Join this premier New Home Marketing 2.0 community for free, and learn why "Everybody Checks the Specindex."

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TAGS: real estate show, new home marketing, video, internet