For 99% of the world, today will be the only chance in life to experience the superstitious oddity of the date 07-07-07.

There are many connotations as to the luck associated with three 7's; finding lady luck on your side is one of them. Regardless if you are lucky or not, today Saturday July 07, 2007 - good fortune is on your side.

The Specindex Team wants to help you celebrate this "once in a lifetime opportunity..." with a once in a lifetime opportunity:

FREE! Featured Listings for Life!

That's right! Anyone who registers for a Specindex New Home Classified account will be locked in to Featured status for Free - for life! That means 1,10, or 100 real estate listings with all the bells and whistles - no strings attached. 

No catches. No small print. All you have to do is enter the promo code " 777 " when registering to qualify.

Tell your friends, colleagues, and most importantly your favorite home builders and real estate professionals that today is their lucky day!

Specindex.com is the New Home marketplace, where Real Estate professionals enjoy custom, up-to-date Home Builder Inventory listings sent directly to them via email, web browser add-ons, and RSS feeds.

Editor's note: Specindex.com NOW SpecHomes.com

SpecHomes.com is excited for you to join us at our new Spec Homes Blog

I thought that I would let you in on "10 Secrets That You Must Incorporate into Your Online Real Estate Classified Listings, to maximize their effect in securing attention your home buyers attention."

Speaking of online classifieds...

Follow along with the diagram below to discover the features that an effective "Web 2.0" classified Real Estate ad should contain - and compare it to what you are currently offering your prospects online.

1. Detailed Property Information. Let it all out!

2. Interactive Tools. Give the buyer custom maps, mortgage calculators, and the ability to email the listing to their friends.

3. Pictures, Pictures, Pictures!

4. Customize a unique description of the property - written by someone who knows! Usually the person selling the home.

5. Must Have Multimedia! (If you don't have it... You don't get it.)

6. Exotic and Standard feature offerings gathered together into an easy to read list.

7. Transparency. Use Zillow or comparable home information to gain trust with your buyer so they know your asking price is fair.

8. Every way known to man to contact the seller.

9. Link to sales agents other similar homes and offerings.

10. Establish credibility with agent photo and Bio.

The Specindex is the self-service, automated, online Home Builder marketplace, where New Home Sales and Marketing experts socially network with Real Estate professionals to increase their new home sales.

Editor's note: Specindex.com NOW SpecHomes.com

SpecHomes.com is excited for you to join us at our new Spec Homes Blog

Online classified websites have been growing exponentially in popularity for the past few years. Americans have long been enamored with the idea of finding a good deal, and until recently, newspaper classifieds were the place to discover them. With the decline in use of traditional and print media, the advent of user friendly technology, the internet opens up a whole new dimension of this age old medium of advertising.

Some of the most popular online classified systems today have millions of listings, and are browsed by tens of millions of potential buyers. Although newspaper Real Estate Classified Advertising has been heavily utilized in the past, today it appears to be under valued by many home builders and real estate professionals marketing in the digital age.

Home Buyers are searching popular sites such as Craigslist, Backpage, and Oodle.com. Take a look at the search results found on Google containing the term "classifieds" - 183,000,000 search results!

If you are practicing Real Estate, and your marketing campaign does not include specific geo-targeted prospecting via online classified websites - you are missing out on some serious potential lead generation.

Anyway, well here is our ambitious idea... What if instead of simply paying to advertise with an online classified service, YOU GOT PAID to advertise online classified services? That's right! Not only is the Specindex unique in specifically helping home builders, new home marketers, and sales agents to sell and market their new home inventory online... Specindex.com wants to help you pay the bills!

So why not bookmark this blog, or add it to your web browser favorites? And we'll let you in on a slice of the revenue pie when our partner system goes live! New home inventory listings and cash in your pocket - only at the Specindex!

The Specindex is the self-service, automated, online marketplace, where New Home Sales and Marketing experts socially network with Real Estate industry professionals to increase their new home sales.

Editor's note: Specindex.com NOW SpecHomes.com

SpecHomes.com is excited for you to join us at our new Spec Homes Blog

Editor's note: Specindex.com NOW SpecHomes.com

SpecHomes.com is excited for you to join us at our new Spec Homes Blog

Social Networking on the Internet can help home builder's struggling sales and marketing teams to rediscover the definition of "community building."

This short video tutorial below, demonstrates how one start-up company in Houston, Texas (Spec Homes Inc.) utilizes the new multimedia, social networking, video sharing Internet, (known as WEB 2.0.) Thier aim is to help re-construct home builder marketing and advertising efforts by generating more home buyer and real estate professional interest, via an online multimedia new home classified sharing network called - the Specindex.

Click to learn more

The Specindex is the only online marketplace where Home Builders and New Home Sales and Marketing experts socially network with other Real Estate industry professionals. Join this premier New Home Marketing 2.0 community for free, and learn why "Everybody Checks the Specindex."

Editor's note: Specindex.com NOW SpecHomes.com

We are excited for you to join us at our new Spec Homes Blog

The purpose of advertising your new home inventory on the web, is to attract potential Realtors, Investors, and Home Buyers right? For both, the New Home Marketing 2.0 novice, and seasoned real estate internet marketing guru; the Specindex can help others find your real estate online quickly, easily, and free.

• Login to your self serve classified spec home listing account, go to an ad that you've already created (or create a new one.)
• Click on "edit" of a recent ad you created, and pay attention to the form fields that say "Title" and "Short Description"
• If not done so already, remove all unrelated verbage from these areas, and concisely redefine the classified ad you are advertising - use keywords that describe your specific property, home, or service

Here is an example of the "Title" and "Short Description" fields mentioned above:

Take a look at this screen capture below to see an actual demonstration of where this information is seen by potential customers, as well as search engine crawlers:

Good search engine optimization, or SEO for short, is the technical, yet "romantic" side of successfully posting and finding content on the internet. As home builders, new home marketers, and real estate sales agents spend more time (and money) via internet marketing, there is not a lesson that needs to be learned faster by beginners than: No SEO, No web traffic. No web traffic = waste of your time!

The Specindex is the only online marketplace where Home Builders and New Home Sales and Marketing experts socially network with other Real Estate industry professionals. Join this premier New Home Marketing 2.0 community for free, and learn why "Everybody Checks the Specindex."

Editor's note: Specindex.com NOW SpecHomes.com

SpecHomes.com is excited for you to join us at our new Spec Homes Blog

Exciting things are happening at the web's first online community dedicated to New Home Sales and Marketing Professionals. We continue to develop new features to increase your new home internet sales!

The Specindex now offers the ability to add multimedia content to your Specindex.com real estate and community free and featured self-serve classified listings!

Look at this screen capture below to see how easy it is to double your "New Home Marketing 2.0 factor."

This feature will allow you to include "code snippets" from multimedia and social networking sites like:

YouTube - Google - Yahoo! - Widgetbox and many, more...

Make your Specindex listing stand out! Add multimedia content today!

The Specindex is the only online marketplace where Home Builders and New Home Sales and Marketing experts socially network with other Real Estate industry professionals. Join this premier New Home Marketing 2.0 community for free, and learn why "Everybody Checks the Specindex."